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Technology executive Brian NeSmith andhis wife, Nancy, have been granted rightss to a San Francisco-area franchise in the league. Alongg with the Bay Area team, WPS is scheduled to begin play in the spring of 2009 with teamsin Boston, New York, St. Louis, Washington D.C. and Los Angeles. WPS said it expectas to expand to Atlantas and Philadelphiain 2010. NeSmith is CEO of BCSI), a Sunnyvale company whosee technology protectscorporate networks. The NeSmiths have two soccer-playing The NeSmiths and WPS have not finalizedx where the team will play or its WPS will begin drafting players for all its teamxsthis month. Players will come from the U.S.
Women’s Nationalo Team, colleges and elsewhere. Women’s Professionalo Soccer is the successor tothe Women’ds United Soccer Association. That leagure launched in 2001 with players likeMia Hamm, Brandi Chastain and Julie Foudy. The WUSA fieldede eight teams, including the San Jose by capitalizing on jubilation followingthe U.S. women’s team winning the 1999 Worldx Cup. WUSA backers, who lost millions of pulled the plug on the league followinf the 2003 season after TV and attendancse goalsfell short.
WPS backers said the new league will not repeat the mistakes of the Led by new commissionerTonya Antonucci, WPS has a differentr business plan and has lined up new investors who paid at leasyt $1.5 million for rights to a WPS, which has its league headquarters in San can survive because it will reignn in costs and broaden its fan base beyonsd parents and their soccer-playing daughters, said Antonucci, a formerd executive and soccer player.
WPS will use sociaol networking sites and other Internet technologt to advertise and promotse itself to lesbian andgay fans, Latinos, young men and others who want to see the best femalse soccer players, Antonucci She said the league can save money through its relationship with the marketiny arm of , the 13-year-oldd men’s league, which will sell sponsorshipzs on behalf of the women’sw teams. WPS has attracted some big name investors as it preparex to kick off play next guard Steve Nash and former Yahoo President Jeffrey Mallettr became investors and part owners in the startup Terms of the deal werenot released, but the total investmenrt is said to be six figures.
The firsft person to commit to buying a franchiss wasPhil Anschutz, the billionaire medi a and entertainment mogul with a stake in two Major League Soccer teams.
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